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Saschka_unseld_creative_director_oculus

Grammer and language in the “wild west” of VR

Saschka  Unseld, creative director of Oculus Story Studio and his team are looking at the grammer that plays inside VR....

Storytelling & VR eCommerce experiences

Storytelling & VR eCommerce experiences

Google’s chief game designer Noah Falstein, has been making games since 1980 and was an early hire at Lucas Arts...

How will colour affect (3D virtual) eCommerce purchasing behaviours?

What is the effect of the store environment on shopping behaviour? Shun Yin Lam from City University of Hong Kong looked...

Beyond gaming: Can eCommerce play a role in virtual reality content creation?

Beyond gaming: Can eCommerce play a role in virtual reality content creation?

Last week Venture Beat carried an article from Jeff Grubb outlining the seven factors — as identified by US based tech-advisory company...

disruptive technologies

The Problem with ‘Disruptive Technologies’

Some recurring questions asked off founders of  technology start-ups are: What is the ‘significant problem’ that your innovation (technology)  solves?...

Murray James Snobal CEO

Snobal in 24 seconds (and why a box of cornflakes gets a mention too!)

This week Snobal was awarded a Merit Recipient in the Start Up Company Award Category at Victoria’s 2015 iAwards.  All rather exciting. But...

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