Growth Marketing Lead

May 7, 2019

Growth Marketing Lead

About the opportunity
This newly created opportunity will see you work at a strategic and tactical level in the pursuit of growth of Snobal's profile and clients . Working closely with the solution development and business management team, you will take ownership and implement not only the plans but the resources and processes to enable this growth. You will have key input into how Snobal tells its story to the world, will take the lead on monitoring and adjusting strategies based on measurement and impact and help craft stories and engagement strategies for various specific audiences (existing clients, potential clients, media - industry, trade, tech - investors and partners).

About us
We're Snobal, a fast growing  award winning emerging technology company transforming the built environment and physical assets through extended reality (XR). Our enterprise grade whole-life, artificial intelligence (AI) assisted XR (virtual reality and augmented reality) solutions are transforming complex environment design, delivery, training and maintenance.

We value diversity in life, life experiences and outlook and while our strategy is clear we believe in giving people flexibility in how they execute the strategy. We're at an exciting time of growth and are looking for curious minded and collaborative people who are keen on working in an ambitious high growth emerging technology company. We offer a flexible working environment in Collins Square, Docklands in Melbourne.

About you

You will have hands on experience in growth marketing tactics. Naturally you will be talented and creative but equally important is the right frame of mind.  You’ll be a key part of the core team, instrumental in the development and scaling of Snobal at an exciting time of growth and will also work on supporting existing and new business projects, where needed. You’ll be inquisitive, totally "get" brand storytelling and growth hacking and have a passion for all things emerging technology. You will thrive on handling multiple projects simultaneously and drive them to completion effectively.

Working in a multidisciplinary, collaborative environment you will be open to learning and sharing your knowledge with your co-workers. At the moment our team is small (but growing fast!) it means you can be across all aspects of the marketing and communications of the business and have your contributions and opinions heard and considered.

You will be based in our modern offices in Collins St, Docklands (Melbourne) though domestic or international travel may be required at times.

What you'll do
Here’s the key areas you’ll be responsible for:

Media & PR: Establish and foster relationships with external media (startup, business, industry) that support the narrative you will have an input in refining and crafting. Help further raise Snobal's profile in Australia and internationally and help us to achieve milestones. Keep abreast of media and relevant PR activity and identify opportunities for commentary and input.

Brand collateral: Take ownership on the development and delivery of all sales and brand collateral required to support our GTM and growth goals.

Website management: Take ownership on the ongoing management of Snobal's website that helps support growth and GTM goals. Wordpress experience highly regarded.

Content development & marketing: Create and manage content for Snobal’s social channels, eDM, blogs and website to drive traffic, engagement and qualified sales leads. Mailchimp experience highly regarded.

GTM strategy: Have input and help drive Snobal's GTM strategy and execution for solutions and products.

Marketing automation: Take management of identifying and implementing marketing automation opportunities for e.g Hubspot across business.

Measure impact: Gather and interpret qualitative and quantitative data to inform decisions. Refine strategies based on impact.

Event management: Ensure the effective end to end coordination and delivery of any Snobal participation in trade shows, conferences and events in Australia and overseas (for e.g. NZ and Singapore).

Your skills

-5+yrs years of experience as a growth hacker, marketing communications professional ideally within a globally focused, high growth technology company increasingly working across diverse geographical regions.

--Strong content creation and marketing expertise (desirable).

--Experience working in B2B enterprise focused technology startups or scale-ups (highly desirable).

--Solid experience using CRM to deliver marketing automation.

--Successful track record in developing and executing content marketing strategies.

The commitment

We are initially looking for a full time contract commitment (6 months) possibly moving to ongoing soon after. While full time engagement is preferred more important to us is getting the right person therefore we encourage all interested part time applicants to apply.

Remuneration is negotiable depending on experience.

Next Steps
Send us your application letter outlining " why you" along with your resume and relevant links for e.g. LinkedIn profile, website or other project links you think might be of interest.

Send your application to:
Please write - Growth Marketing Lead 052019 - in subject heading.
The opportunity will remain open until the right candidate is found so we encourage interested applicants to apply as soon as possible.

Please note:
No recruiters please.
You must have the right to live and work in Australia to apply for this opportunity.